NOOM

Noom helps people live healthier lives by changing their long-term habits. By combining psychology, technology, and human coaching, the brand has empowered millions of our users to meet their personal health and wellness goals. In 2021, I was a contract copywriter on the Growth team, tasked with reimagining Noom’s post-purchase drip email campaign. Working closely with Creative Director Russell Der and Senior Art Director Stacey Kim, I wrote magnetic copy for an email series designed to encourage, captivate, and welcome new users to the Noom platform.

Please reach out directly if you wish to view examples of my work for Noom. 🙂